Advertising, sponsorship and affiliates
Commercial revenue funds The Digital Chief. It does not purchase editorial conclusions. Here is exactly where the line sits.
Published ahead of launch for review. The contact routes highlighted in orange are still to be completed.
1. Principle
Commercial revenue funds The Digital Chief but does not purchase editorial conclusions.
2. Advertising
Display, newsletter, video and other paid placements are identified as advertising or sponsorship where required, and are visually distinguishable from independent editorial.
3. Partner Editorial
Paid editorial-style content is permanently and prominently labelled — for example “Partner Content”, “Sponsored” or another clear descriptor appropriate to the format. Commercial clients may check factual claims about themselves, but do not receive an undisclosed right to dictate independent editorial coverage.
4. Affiliate links
Some product links may earn us a commission if a reader completes a qualifying action. Relevant content carries a clear disclosure. Commission rates do not determine product ranking, inclusion, recommendation or verdict.
5. The Stack
The Stack combines independent product decision content with performance partnerships. A product may be covered without an affiliate relationship, and an affiliate relationship does not guarantee coverage.
6. Writers
Writers may participate in disclosed commercial incentive arrangements under separate contributor terms. Compensation never determines editorial recommendation or ranking.
7. Conflicts
Material financial or commercial conflicts known to the publication are disclosed where they could reasonably affect a reader's assessment of the content.
8. Corrections
Commercial content is subject to the same factual correction standards as everything else. Sponsorship does not prevent correction, qualification or withdrawal.
9. Contact
Commercial enquiries: [COMMERCIAL EMAIL]. Editorial concerns: [EDITORIAL EMAIL]. In the meantime, use the contact form and choose the relevant option.
